5 Ways in which I Generally Ruin the SERP of my Blog

Posted on 07. Dec, 2009 by Vivek Krishnan in Blog Tips

These are a few pointers on how I end up ruining my hard earned Search Engine Result Placement (SERP) on Google. I hope you do NOT follow them.

Irregularity: Since I post at more than one of my blogs, I generally tend to be tired to post on this blog. The reason is poor time management. If I have a specific time allotted to posting for each blog, then I will be able to make an entry in each of my blogs efficiently. But unfortunately, I sometimes end up doing things on the internet that are un-productive (no, not porn!), Facebook Apps (maybe!). So this is one great way I screw my SERP (Search Engine Result Placement).

Short Posts: Any pro-blogger would recommend you to write a blog entry of at least 400+ words. This way you are providing yourself a better placement in search engine rankings. But unfortunately, sometimes I get very hasty and post short posts of even 150 words. This is a big no-no if you want good SERPs. It is always preferable to write posts that are long and dense with keywords. Always write long posts unless of course, you don’t have much to write. In that case, restrict yourself and save the reader from his agony of reading your post.

No SEO: Sometimes I get so saturated of typing that although I have written a legendary post for everyone to read. I am too pissed off to fill in the All-in-One SEO plugin form to optimize my content. That is very bad for SEO. I also sometimes omit tags, forget selecting categories etc. Each time anything like this has happened, Google has punished the SERP of my blog grandly. It is like Google has a personal vendetta against me.

Poor Promotion: There is this notion which sometimes get into my head that my post will automatically viral itself to all the major social bookmarking sites. I am under an illusion that my blog content is so awesome good that everyone will tweet it, digg it and Stumble it. Next day, I realize the truth and usually after learning my lesson I myself bookmark it personally. The hard lesson I learnt was – you have to promote your content, no matter how good it is. In todays internet, the reader is spoilt for choice.

Change Theme Frequently: I don’t know about you, but I keep switching my theme like a maniac in one of my blogs. Its like a surprise party I organize for the Google bot, each time it comes to crawl my website- it is surprised to find a new template code for my url. As much as I wanted the surprise to be appreciated bythe bot – it is the opposite. I notice drastic drops in my traffic if I switch my theme too often. So you too BEWARE!

I hope my stupidities will make you a more intelligent blogger and help you maintain a good SERP.

To Our Success.

Tags: Blog, SEO, SERP. Search Engine, Traffic Tips