My Obsession with Alexa Site Info
Posted on by Vivek Krishnan in Blog Tips
As a serial blogger, I started obsessing over Alexa site ranks ever since I began maintaining my first blog. And over the course of time I have began to understand some very interesting facts about Alexa ranking. The most stunning fact is that Alexa Site Ranks are grossly wrong. They are the most inaccurate tool to evaluate site rank.
Why is Alexa site rank a grossly inaccurate ranking tool?
Main reason for this is that Alexa only ranks a site when the visitor has an Alexa toolbar installed in its browser. The visitors who do not have the Alexa tool bar are not counted. As a general trend only webmasters and tech-geeks install the Alexa tool bar. This is why some sites related to niche like Entertainment are low on Alexa rank even though they have more visitors than a tech-related site.
As a case in point, my entertainment site – Myfray has over 200 visitors per day and it has an Alexa rank around 1,200,000 vis-a-vis CollegeFallOut manages around 100 visitors per day and it has an Alexa rank of 280,000. So is it not unfair that a site which gets almost twice the traffic than the other is ranked so below relatively.
But like most things in life – the prominence of Alexa rank remains unexplained as advertisers and bloggers like you and me obsess over the Alexa ranking of their sites.
9 Responses to “My Obsession with Alexa Site Info”
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2010/04/01
[...] My Obsession with Alexa Site Info [...]
Vivek Krishnan is the Founder of this blog.
He is a passionate blogger since 2009 and owner of many niche blog.
You can read more about him in the 
blinkky
14. Mar, 2010
Same here. I’m really obsess with Alexa rank =)
Vivek
16. Mar, 2010
@Blinkky- Like many!
@Anish- Which is why Alexa is a mysterious addiction!
@Tushar- Alexa can be effective in comparing blogs of the same niche.
Tushar
14. Mar, 2010
same goes for me….its my only way to compare blogs
.-= Tushar´s last blog ..You Can Earn in Blogosphere =-.
Anish K.S
15. Mar, 2010
Its true, for my tech blog with less traffic had a good Alexa rank.
.-= Anish K.S´s last blog ..Win a trip to the Malaysian F1 Grand Prix with AVG Technologies =-.
Anil Gupta
15. Mar, 2010
That’s for sure. Your websites will have higher alexa rank if you write about seo, blogging, affiliaet marketing etc kind of topic even if you have very little traffic on your website. These days, I becomes very difficult to judge a website traffic level on seeing its Alexa ranking.
.-= Anil Gupta´s last blog ..How to add No-Follow Target Blank Tags to a Link =-.
mpchekuri
19. Mar, 2010
You are absolute right that alexa shows rankings wrong. But in average it gives an approximate ranking which will be nearer to the actual ranking. I am checking alexa since 3 years and i compared with other ranking services like compete and found it more accurate compared to others.
.-= mpchekuri´s last blog ..Twitter Launching New @anywhere Framework =-.
NPXP
22. Mar, 2010
It is wrong to believe that Alexa has no effect over your blog’s reputation.
Alexa never defines itself as the ranking system is for the entire lot of visitors on the web.
It is a widely used method to rate your website through the eyes of Advertisers. There is no other useful method to do so.
Don’t get obsessed with it or either ignore it. You can all check out my post below to know the importance of it.
.-= NPXP´s last blog ..What Is Alexa and Why Is It Important For Your Blog or Website? =-.
Gojeg
22. Mar, 2010
Alexa rank based on Alexa Toolbar that installed on browser. Suggest your visitors to install Alexa Toolbar to boost your rank.
Read at http://blog.alexa.com/2007/09/how-to-boost-your-alexa-rank.html
.-= Gojeg´s last blog ..iWebKit, iPhone Site Framework =-.